Making A Difference

Throughout the year, South Central Bank #SCBvolunteers participate in service projects in the communities the bank serves. Whether mentoring youth, educating students about financial literacy, or encouraging young people to pursue their dreams we believe in giving back and making an impact and striving to better our communities.  

Recently, team members from our Bowling Green and Russellville markets gathered to install a Born Learning Trail in Hampton Park in Russellville, Kentucky. The Born Learning Trail creates valuable community resources for early childhood learning, and offers opportunities for visibility and volunteer engagement.  The Born Learning Trail supports United Way’s work towards the goal increasing local Kindergarten Readiness scores.

Born Learning began in 2005 as United Way’s first national public engagement campaign. One of the things that makes Born Learning so unique is the rich, research-based content that is consistently delivered across all of its products. Its playful design and bold colors visually link the entire collection, including the cognitively stimulating Born Learning Trail.  The Trail is a series of 10 interactive signs that offer fun, active learning activities for young children and their families. It helps parents, caregivers and communities create quality engagement opportunities when out on a stroll or visiting a local playground.  The Trail is ordered as a kit and includes instructions, hardware, and reinforced, full color metal signs.  Building materials and muscle is locally sourced – installation days make for a great volunteer events. Signs include a company logo along side the United Way logo.

The Born Learning Trail supports United Way’s work towards the goal increasing local Kindergarten Readiness scores.  Currently, about half of local children are entering Kindergarten on day one not prepared to succeed—lacking the physical, social-emotional and intellectual development needed to start on a path towards success. The Born Learning Trails play a role in increasing these scores and thus impacting the lives of local children who deserve to have the best chance at a good start for a successful future.

Chris Whitfield, Bowling Green Market President, and Frank Bell, Russellville Market President, discuss the community service project and why South Central Bank was involved.